December might seem far off, but the holiday season will be upon us before you know it. This year’s event falls on November 27. While this is only the seventh annual Giving Tuesday, the movement continues to show exponential growth year over year. In 2017, Giving Tuesday raised more than 300 million dollars in donations—a 69 percent increase from the previous year. As more organizations launch Giving initiatives you need to be prepared with a unique campaign to make sure our nonprofit maximizes on the impact of the day.